{"id":3942,"date":"2025-08-19T00:28:22","date_gmt":"2025-08-19T00:28:22","guid":{"rendered":"https:\/\/www.wru.com.mx\/we-r-your-team\/"},"modified":"2025-09-12T00:48:52","modified_gmt":"2025-09-12T00:48:52","slug":"we-r-your-team","status":"publish","type":"page","link":"https:\/\/www.wru.com.mx\/en\/we-r-your-team\/","title":{"rendered":"We R Your Team"},"content":{"rendered":"\t\t
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We R Your Team <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Trycia Trujillo<\/h2>\t\t\t\t

CEO & Founder <\/h3>\t\t\t\t\t\t\t\t

WRU\u2019s macro-strategist, 3ix leads with love, vision, and an impeccable Excel sheet. More than our leader, she\u2019s the heart and soul of the agency. With clear tactics and infinite creativity, she turns ideas into strategies that inspire. She loves music, her cats, and her family with the same passion she has for her work. With strong values, she shapes our DNA and drives us to be better every day. At WRU, we all admire her, follow her lead\u2026 and yes, she\u2019s the ultimate fan of Tori Amos and Ca7riel & Paco Amoroso. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Luis Gonzalez<\/h2>\t\t\t\t

Business Growth Strategist & Head of HR <\/h3>\t\t\t\t\t\t\t\t

Luis is a master of numbers and rhythm, with a sharp eye for conceptualizing a brand persona and a knack for interpreting the unseen. He\u2019s also the agency\u2019s natural mediator and, on top of that, knows more about furniture than anyone you\u2019ll ever meet. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Hugo Librado<\/h2>\t\t\t\t

Tech Developer Director<\/h3>\t\t\t\t\t\t\t\t

With over 10 years at WRU, Hugo has developed all kinds of web implementations \u2014 from landing pages and apps to administrative management systems. He\u2019s the intelligence that stands out. Hugui loves Vania, Armin, and Annie, with whom he lives in Qu\u00e9bec, Canada. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Marco Gallardo<\/h2>\t\t\t\t

Data Base & Tech Director<\/h3>\t\t\t\t\t\t\t\t

No one works data like Marki \u2014 he\u2019s a wizard of information and programming, with meticulous attention to detail and specialized knowledge in web development. He\u2019s a great guy and a big fan of Lady Gaga, Keane, and Bad Bunny. \n\n <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Josu\u00e9 Gonz\u00e1lez<\/h2>\t\t\t\t

Social Strategy Director<\/h3>\t\t\t\t\t\t\t\t

Joss \u2014 born in Chimalhuac\u00e1n, now living in Morelia \u2014 is a sensitive, romantic soul who brings his humanity into his creative process. He joined WRU as a content creator and is now one of our youngest directors. Passionate about aesthetics and electronic music. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Paulina Ramirez<\/h2>\t\t\t\t

Social Strategy Director<\/h3>\t\t\t\t\t\t\t\t

The youngest of the family joined in 2024, transforming the way we see content. Pau quickly revealed her leadership, enthusiasm, and energy, bringing a fresh perspective to the social department. Hungry for growth, she gives brands a bold, innovative voice.<\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Madeleine Lopez<\/h2>\t\t\t\t

Digital Content & Creative Director<\/h3>\t\t\t\t\t\t\t\t

A designer with remarkable talent, corporate vision, and strong management skills \u2014 Madeleine is a unicorn everyone would want on their team. Small in size but fierce in spirit, she founded WRU\u2019s new generation of creatives. A die-hard Swiftie and Saiyan princess. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Karen Lopez<\/h2>\t\t\t\t

Digital Content & Creative Director<\/h3>\t\t\t\t\t\t\t\t

The color purple\u2019s real name is Karen. A brilliant creative and highly effective designer, she can produce 50,000 assets in a day and still has a heart of gold. She may look sweet, but she\u2019s a powerhouse on set, with a love for product creation and editing. She\u2019s a true Chipocluda.<\/p>\t\t\t<\/div>\n\t\t\t\t\t

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Ikki Villalobos<\/h2>\t\t\t\t

Digital Content & Creative Director<\/h3>\t\t\t\t\t\t\t\t

With a fanbase we can\u2019t quite measure, Ikkiberto is our third creative director. He masters every format, excels in product design management, and has extensive experience with leading retail brands. Ikki lives by the beach, is a streamer, Twitch creator, Pok\u00e9mon collector, and has a captivating personality. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Rafa Narand<\/h2>\t\t\t\t

Branding Director<\/h3>\t\t\t\t\t\t\t\t

Rafa has been part of WRU since day one. His imagination and talent are paired with over 20 years of experience in brand design and development. He has created countless corporate identity manuals and logos for WRU\u2019s clients, and he\u2019s the Wizard of Oz behind our own visual identity. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Bryan Gomez<\/h2>\t\t\t\t

PR & Data Analysis Director<\/h3>\t\t\t\t\t\t\t\t

With a Master\u2019s in Marketing under his arm, Bry is one of our hybrid directors. He designs crisis management processes, safeguards brand integrity, and interprets data. Assertive, analytical, and creative, he always brings a strategic vision \u2014 along with the brightest smile in Quer\u00e9taro. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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Jorge Matamoros<\/h2>\t\t\t\t

Co-founder, Media & Analysis Director<\/h3>\t\t\t\t\t\t\t\t

One year after WRU\u2019s founding, Jorge joined as a content creator and manager. Over the years, he implemented the Media & Analysis department and coordinated IT projects with a strategic vision. A true jack-of-all-trades: he designs, codes, develops conversion flows, edits, and cooks amazing meals. He\u2019s a problem-solver \u2014 and a master of dad jokes. <\/p>\t\t\t<\/div>\n\t\t\t\n\t\t\t<\/div>\n\t\t\t

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We R Your Team Trycia Trujillo CEO & Founder WRU\u2019s macro-strategist, 3ix leads with love, vision, and an impeccable Excel sheet. More than our leader, she\u2019s the heart and soul of the agency. With clear tactics and infinite creativity, she turns ideas into strategies that inspire. She loves music, her cats, and her family with […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-3942","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/pages\/3942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/comments?post=3942"}],"version-history":[{"count":9,"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/pages\/3942\/revisions"}],"predecessor-version":[{"id":3951,"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/pages\/3942\/revisions\/3951"}],"wp:attachment":[{"href":"https:\/\/www.wru.com.mx\/en\/wp-json\/wp\/v2\/media?parent=3942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}