{"id":4168,"date":"2023-06-07T17:17:15","date_gmt":"2023-06-07T17:17:15","guid":{"rendered":"https:\/\/www.wru.com.mx\/midia-e-analise\/"},"modified":"2026-07-23T20:09:06","modified_gmt":"2026-07-23T20:09:06","slug":"midia-e-analise","status":"publish","type":"page","link":"https:\/\/www.wru.com.mx\/pt-br\/midia-e-analise\/","title":{"rendered":"M\u00eddia e An\u00e1lise"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4168\" class=\"elementor elementor-4168 elementor-2420\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-423ff07a elementor-section-items-stretch elementor-section-content-middle elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-invisible\" data-id=\"423ff07a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;pulse&quot;,&quot;background_motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:3.5,&quot;sizes&quot;:[]},&quot;background_motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4.9,&quot;sizes&quot;:[]},&quot;background_motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;background_motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;background_motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:80}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3833516d\" data-id=\"3833516d\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[],&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cae50da elementor-widget elementor-widget-heading\" data-id=\"1cae50da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">M\u00cdDIA E AN\u00c1LISE<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68589205 elementor-widget elementor-widget-text-editor\" data-id=\"68589205\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Com base na an\u00e1lise do seu neg\u00f3cio, definimos o posicionamento geral dele para desenvolver estrat\u00e9gias espec\u00edficas nas m\u00eddias digitais.<\/p><p>A gente se aprofunda no conhecimento da sua marca, da concorr\u00eancia e do seu consumidor em potencial, tudo isso de uma perspectiva digital.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4f0944fb\" data-id=\"4f0944fb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3fc78cc elementor-widget elementor-widget-image\" data-id=\"3fc78cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"768\" src=\"https:\/\/www.wru.com.mx\/wp-content\/uploads\/2023\/09\/Icono_Media_and_Analysis-768x768.png\" class=\"attachment-medium_large size-medium_large wp-image-3103\" alt=\"\" srcset=\"https:\/\/www.wru.com.mx\/wp-content\/uploads\/2023\/09\/Icono_Media_and_Analysis-768x768.png 768w, https:\/\/www.wru.com.mx\/wp-content\/uploads\/2023\/09\/Icono_Media_and_Analysis-300x300.png 300w, https:\/\/www.wru.com.mx\/wp-content\/uploads\/2023\/09\/Icono_Media_and_Analysis-150x150.png 150w, https:\/\/www.wru.com.mx\/wp-content\/uploads\/2023\/09\/Icono_Media_and_Analysis.png 800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-38d75d0b elementor-section-full_width elementor-section-height-default elementor-section-height-default elementor-invisible\" data-id=\"38d75d0b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;slideInUp&quot;,&quot;background_background&quot;:&quot;gradient&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a7d9c18\" data-id=\"6a7d9c18\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17b659c4 e-con-full e-flex e-con e-parent\" data-id=\"17b659c4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-479a8f51 elementor-widget elementor-widget-spacer\" data-id=\"479a8f51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-730e7965 elementor-widget elementor-widget-toggle\" data-id=\"730e7965\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1931\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1931\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Estrat\u00e9gia de m\u00eddia digital<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1931\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1931\"><p>Nossa equipe especializada em Google Ads, Meta Ads e publicidade program\u00e1tica vai te apresentar as op\u00e7\u00f5es mais vi\u00e1veis para a sua marca e seus objetivos.<\/p>\n<p>Temos um invent\u00e1rio bem robusto para campanhas program\u00e1ticas, gra\u00e7as ao nosso parceiro comercial em Nova York.<\/p>\n<p>A gente consegue veicular an\u00fancios digitais em qualquer formato e em qualquer plataforma: SEM, display, v\u00eddeo, rich media, publicidade nativa e redes sociais, sem precisar de um or\u00e7amento m\u00ednimo.<\/p>\n<p>Garantimos a inclus\u00e3o na lista de permiss\u00f5es, o monitoramento e o ajuste da sua campanha nos meios digitais para que ela tenha o melhor desempenho poss\u00edvel.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1932\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1932\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">An\u00e1lises digitais<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1932\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1932\"><p>Por meio de v\u00e1rias ferramentas de an\u00e1lise, consolidamos o insight da sua marca e seu alcance, seja junto ao seu p\u00fablico fiel ou a mercados potenciais.<\/p>\n<p>Podemos analisar em profundidade qual \u00e9 o posicionamento da sua empresa em compara\u00e7\u00e3o com o da concorr\u00eancia de primeiro, segundo e terceiro graus; classificar as palavras-chave essenciais para uma estrat\u00e9gia de reposicionamento ou de conquista de novos mercados, em conjunto com seus produtos, servi\u00e7os ou ramo de atividade; al\u00e9m de saber qual \u00e9 o sentimento e o que se fala sobre a sua marca no ambiente digital.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1933\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1933\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Pesquisas de mercado<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1933\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1933\"><p>Com a WRU, voc\u00ea pode contar com sua pr\u00f3pria equipe de pesquisa de campo, que vai te fornecer informa\u00e7\u00f5es espec\u00edficas sobre a situa\u00e7\u00e3o atual do seu mercado potencial e o n\u00edvel de rentabilidade dele.<\/p>\n<p>A gente tem capacidade para fazer:<\/p>\n<ul>\n<li>Entrevistas de opini\u00e3o cara a cara<\/li>\n<li>Pesquisas presenciais e digitais<\/li>\n<li>Cliente misterioso<\/li>\n<li>Grupo focal<\/li>\n<li>Grupos de discuss\u00e3o<\/li>\n<li>Entrevista aprofundada<\/li>\n<\/ul>\n<p>Da mesma forma, podemos ativar equipes de promo\u00e7\u00e3o em qualquer lugar da Rep\u00fablica Mexicana.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>M\u00cdDIA E AN\u00c1LISE Com base na an\u00e1lise do seu neg\u00f3cio, definimos o posicionamento geral dele para desenvolver estrat\u00e9gias espec\u00edficas nas m\u00eddias digitais. A gente se aprofunda no conhecimento da sua marca, da concorr\u00eancia e do seu consumidor em potencial, tudo isso de uma perspectiva digital. Estrat\u00e9gia de m\u00eddia digital Nossa equipe especializada em Google Ads, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":4169,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-4168","page","type-page","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/pages\/4168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/comments?post=4168"}],"version-history":[{"count":1,"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/pages\/4168\/revisions"}],"predecessor-version":[{"id":4170,"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/pages\/4168\/revisions\/4170"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/media\/4169"}],"wp:attachment":[{"href":"https:\/\/www.wru.com.mx\/pt-br\/wp-json\/wp\/v2\/media?parent=4168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}